Design software giant Figma announces IPO: documents reveal holding nearly $70 million in Bitcoin

Design software developer Figma officially launches its IPO process and will be listed on the New York Stock Exchange under the ticker "FIG." The S-1 document not only reveals the company's strong operational growth but also exposes for the first time its financial strategy of holding nearly 70 million dollars in Bitcoin ETF and plans to reinvest 30 million dollars in USDC for accumulation, reflecting its proactive attitude towards embracing encryption assets.

Figma Announces IPO: Challenging Adobe's $20 Billion Valuation from Years Ago

A year and a half after the $20 billion acquisition deal with Adobe fell through, Figma announced yesterday the launch of its IPO in the United States. According to the latest submitted S-1 document, Figma has not publicly disclosed the expected fundraising amount and valuation range, but the market is optimistic that the company is likely to surpass the exorbitant price offered by Adobe back then.

Looking back at why the Adobe acquisition fell through, the key lies in the concerns of regulatory agencies in the UK and the US regarding competitive monopolies. Now, Figma's choice to go public independently can be seen as stepping out from the shadows of the breakdown. In the employee stock buyback plan for 2024, the company is valued at approximately 12.5 billion USD, and with the surge in AI and the IPO market, investors are hopeful that it can surpass that figure after its listing.

Revenue performance is impressive, and AI investment is not held back.

Figma's financial performance is equally eye-catching, with revenue reaching $228 million in the first quarter of 2025, a year-on-year growth rate of 46%; net profit was $44.8 million, a significant increase from $13.5 million in the same period last year. Total revenue for 2024 was $749 million, a 48% year-on-year increase, reflecting the strong momentum of its subscription-based business model.

Revenue situation from 2023 to 2025

Figma CEO Dylan Field emphasized in a letter to investors: "AI is the core of future design processes. We will continue to invest heavily, even though it will reduce efficiency in the short term, but this is an indispensable long-term layout." This also echoes Figma's ambition, with over 200 mentions of AI-related terms in the document.

Currently, Figma has over 1,000 enterprise customers paying more than $100,000 annually, and over 11,000 medium-sized customers paying over $10,000 annually. Financial data shows that more than half of its revenue comes from markets outside the United States, and it will continue to push for international expansion and acquisitions in the future.

Figma is also a Bitcoin fan: holding nearly 70 million USD in Bitcoin spot ETF.

In addition to its outstanding operational performance, Figma has also demonstrated a unique vision in its financial strategy. The documents reveal that the company holds a Bitcoin position worth approximately 69.53 million USD through the Bitwise Bitcoin ETF (BITB), with an initial investment of 55 million USD, currently realizing a profit of about 26%.

It is worth noting that the Figma board has authorized the purchase of 30 million USDC in May this year, in order to flexibly convert it into Bitcoin in the future, thereby maintaining financial flexibility. This indicates that Figma does not view Bitcoin as a speculation, but rather clearly incorporates it into its long-term cash and capital management strategy.

This position accounts for approximately 4% of Figma's existing $1.07 billion in cash and securities, demonstrating its strategic alignment with Bitcoin. It also resonates with companies like MicroStrategy (Strategy), becoming a representative of new startups that view Bitcoin as a corporate reserve asset.

(Strategy leads the trend, a detailed explanation of Bitcoin reserve strategy company investment guide)

The founder continues to control the direction of Figma: planning to expand through large-scale acquisitions.

Dylan Field stated that the choice to go public at this moment is not only to enhance brand visibility and gain capital momentum but also to allow users and the community to become part of the company. Through a special voting rights structure, he will retain over 75% of the company's voting rights, continuing to control the direction of the company, and emphasized that he will aggressively expand the company through mergers and acquisitions.

In addition, the company's internal venture capital department, Figma Ventures, has invested in 18 projects, demonstrating its comprehensiveness in product and capital layout. With the official release of the prospectus, Figma has also joined the IPO ranks of leading startups like Circle, making a significant impact on the capital financing market in 2025.

( Regulatory easing sparks a wave of exchange IPOs: Who can replicate the CRCL's surge to become the next doubling stock? )

This article reports that software giant Figma announced its IPO: documents reveal holdings of nearly 70 million dollars in Bitcoin, first appearing in Chain News ABMedia.